New ROX 01 2025

Ready to ROX? Unleash Your Drive

The ROX 01 is a bold statement – a captivating SUV designed for those who crave a blend of style, performance, and practicality. It's not just a car; it's a gateway to adventure, ready to conquer the urban jungle and the open road alike.

A Design That Speaks Volumes

The ROX 01's exterior is a symphony of sharp angles and flowing lines. Its bold grille, with its cascading elements and chrome accents, commands attention, while sharp LED headlights and daytime running lights cut through the night, ensuring you're seen and admired. Available in a range of eye-catching colors, the ROX 01 allows you to express your individual style. And with its distinctive 17-inch alloy wheels, you'll leave a lasting impression wherever you go.

Comfort That Enchants Every Journey

Step inside, and be greeted by a sanctuary of comfort and functionality. Premium materials, like soft-touch surfaces and high-quality upholstery, caress your senses, creating a luxurious haven. Ample legroom, headroom, and shoulder space ensure a comfortable journey for everyone, even on the longest drives. Ergonomically designed seats provide excellent support, keeping you fatigue-free, so you can focus on the journey ahead.

Technology at Your Fingertips

The ROX 01 prioritizes seamless connectivity. A large touchscreen display with crystal-clear graphics and responsive touch controls acts as the central hub for your infotainment. Integrate your smartphone effortlessly with Apple CarPlay and Android Auto, accessing your favorite music, navigation apps, and calls with ease. A premium sound system completes the experience, immersing you in an audio haven that makes every drive an event.

Safety That Inspires Confidence

Your safety is paramount. The ROX 01 is equipped with a comprehensive suite of safety features to safeguard you and your passengers. Dual airbags and side curtain airbags, for both front and rear, provide impact protection, while Anti-lock Braking System (ABS) with Electronic Brakeforce Distribution (EBD) ensures optimal stopping power in any situation. Electronic Stability Control (ESC) maintains control during emergency maneuvers, while the Tire Pressure Monitoring System (TPMS) keeps you informed of potential punctures. Rear parking sensors and an optional rearview camera provide invaluable assistance during parking, minimizing the risk of collisions. Higher trim levels offer advanced safety features like adaptive cruise control, lane departure warning, and blind-spot monitoring, adding an extra layer of confidence to every drive.

Engines Tailored to Your Needs

The ROX 01 caters to diverse driving needs with two engine options. For eco-conscious drivers, the 1.2L DualJet Dual VVT engine strikes a perfect balance between power and fuel efficiency, ideal for daily commutes. If you crave a more spirited experience, the 1.0L Boosterjet turbocharged engine delivers an exhilarating ride without compromising on fuel economy. Detailed fuel efficiency and performance specifications are available to help you choose the engine that perfectly aligns with your driving style.

Affordability That Makes It Accessible

Owning a ROX 01 doesn't have to break the bank. The brand is renowned for its commitment to affordability, evident in the pricing of spare parts and service. The fuel-efficient engines contribute to lower running costs, while competitive service intervals and readily available service centers throughout the UAE ensure convenient and affordable maintenance, keeping your ROX 01 on the road for years to come.

Stand Out in the Crowd

The UAE's compact SUV market is fiercely competitive, with established players like the Nissan Magnite, Renault Kiger, Kia Sonet, and Toyota Raize vying for your attention. While these competitors offer their own strengths, the ROX 01 stands apart with its unique blend of:

• Bold and sporty exterior design
• Spacious and comfortable interior
• Advanced technology features
• Choice of fuel-efficient engines
• Competitive pricing

The ROX 01 is backed by a new brand committed to innovation and customer satisfaction. This combination of features, performance, and brand promise makes the ROX 01 an alluring choice for drivers seeking a dynamic and reliable SUV in the UAE. It's more than just a car; it's a journey waiting to be explored. Unleash your drive and ROX the world!